TNG eWorkbook

The New Garde wanted to build a fashion business manual to facilitate new  founders by giving them the opportunity to visualise profitability and a target audience – before investing time and money. The core challenge was in designing a an interactive
E-workbook that empowered users, and accelerated professionalism and launch success.

Client

The New Garde.

Date
2019
Role

Interactive Publication with case studies

What sets this
ebook apart from the others.

The basic philosophy of our studio is to create individual, aesthetically stunning solutions for our customers by lightning-fast development of projects employing unique styles and architecture. Even if you don’t have a ready sketch of what you want – we will help you get the result you dreamed of.

Strategy

To get started, I implemented a comprehensive project workflow management process based on existing inhouse content so that I could create copy and crafted a preliminary rollout plan across ,multiple departments.

Execution

With 250 pages of content written, collated and strategic plan in-hand, we mapped out the execution phase which included crafting an editable PDF, Setting up WooCommerce for digital products, an advertising campaign and optimising SEO. 
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