Have you ever reflected on what makes you, you? or uttered the words, I’m not a brand name kind of person? Well I thought I was that person until I was asked to create an info graphic about myself.
What makes Jodie….. Jodie? What kind of market am I a target customer of?
I pooled together information about myself such as:
Where do I come from?
Where do I currently live?
How do I commute?
Habits broken down into a time frame
I constructed a time line and sent a questionnaire to my friends and family to see what they perceived about me.
Throw is all of this with a silhouette of my face and I had one personalised info graphic profile about the creature of consumption that I am.